Looking for an affordable dentist in Urbandale or Des Moines?
We believe you shouldn’t need great personal wealth to have great oral health. It’s why we offer multiple options to help you affordably get the dental care you need.


Pay Your Way
Cash or Check →
Instantly receive a 5% discount.
Major Credit Cards →
Take advantage of your cardholder benefits.
Affordable Membership Plans →
Savings for the entire family.
Financing with GreenState or CareCredit →
Great rates and payment flexibility.
Out-of-Network Insurance Coverage →
More convenience, fewer restrictions.
Lawson Family dentistry Membership Plans
Choose a membership plan and save today!
Our plans provide the professional oral care you want at an affordable price. By offering the plans directly to you, we remove the cost and hassle of a middleman. We keep it simple, pass the savings on to you, and focus on your oral care!
Child Complete
Age 13 and under
$529/Year
Save $334
- Included services
- 2 Professional cleanings
- 2 Regular exams
- 2 Fluoride treatments
- Routine x-rays
- 1 Emergency exam
Adult Complete
Age 14 and older
$629/Year
Save $239
- Included services
- 2 Professional cleanings
- 2 Regular exams
- 2 Fluoride treatments
- 2 Oral screenings
- Routine x-rays
- 1 Emergency exam
Perio Complete
Age 14 and older
$868/Year
Save $189
- Included services
- 3 Perio maintenance
- 2 Regular exams
- 3 Fluoride treatments
- 2 Oral screenings
- Routine x-rays
- 1 Emergency exam
Family
2 adults and 2 children
$1280/Year
Save $2000
- Included services per person
- 2 Professional cleanings
- 2 Regular exams
- 2 Fluoride treatments
- 2 Oral screenings
- Routine x-rays
- 1 Emergency exam
Plus, each care plan includes these additional benefits:
Treatment Discounts: Up to 10% off procedures completed at our practice like fillings and CBCT scans.
Family Discounts: 5% off for family members added to an existing subscription.

OUR MOST POPULAR OPTION
The Family Plan: Outstanding Value
It’s like getting free dental care for 2 kids (under 18)
Have a larger family? You can still save 5% on each additional member, plus you’ll receive 10% off select treatments.
What else should I know?
- Our membership plan is not insurance.
- Payment for any treatment(s) not included in the membership plan is due at the time of service
- The membership runs for 12 months from the date you join
- The membership plan benefits may not be combined with insurance, other offers, or discounts
- The membership plan is priced for existing patients. If you are a new patient, you will be responsible for the cost difference (example — routine exam vs new patient exam)
- The membership plan does not include cash discounts
- The membership plan does not cover the following procedures in our office:
- Cosmetic treatments such as bonding and veneers
- Sleep apnea and TMJ appliances
- Implant Services (CDT codes D6000-D6199), including dentures and partials supported by implants
- Orthodontics such as comprehensive orthodontic treatment and appliance therapy (CDT codes D8000-D8999)
COSMETIC DENTISTRY
You can save on cosmetic care
Most insurance plans don’t cover cosmetic treatment, but there are other ways to make it affordable.
Out-of-Network Insurance
Unlock Your Coverage
As an out-of-network dentist, we work with all insurance providers – but we aren’t locked into the rates and coverage options that insurance providers set for their in-network dentists.
Instead, you get access to the best materials, technologies and cosmetic labs in the nation. And where other providers refer out cases that need dental implants or cosmetic care because they can’t afford to take the required discounts, we keep everything in-house.
Look forward to:
Health-first Care
We give you the dental care you need, not the care a network covers.
Convenient Claims
You pay up front, we take care of all the reimbursement paperwork.
More Points & Rewards
Earn travel points & rewards before you get reimbursed when you pay by card.
No Balance Billing
You asked, we delivered. Start and finish every visit with a clean account.
Uncompromising Quality
Get access to the best options instead of just network-eligible ones.

Dr. Jessica Lawson, DDS
Health Above All
Better health – it’s the driving force behind every decision Dr. Lawson makes.
It comes from her belief in integrative dentistry and complete, full-body health – and it’s why she’s chosen to provide high-quality, affordable care that’s free from the money-minded stipulations of insurance networks.





